description

A representation or account of something, such as a person, object, event; a statement, picture in words, or account that describes.   A description is not a definition or meaning of something.       

Additional Information: 

For example, a description of a specific business might include its purpose for being in business, what types of customers they have, etc.  However, the definition of the word “business” is “1.  The occupation, work, or trade in which a person is engaged.  2.  A commercial or industrial establishment such as a store, a factory, etc.  3.  The buying and selling of commodities and services with a profit as a motive.”